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Executive Committee
Letter from the Executive Committee
Our business is changing rapidly. No longer is it possible to manage athletic programs without being knowledgeable and conversant with modern management theory, current marketing and business strategies and recent court cases. Understanding competition and sports is, of course, still essential, but understanding equally well how to move complex organizations forward in today's challenging environment is also essential. And that is what SMI is all about - providing a unique combination of academic theory and athletic practice.
Times change, and success depends on our ability to adapt to change and , more specifically, to predict change. As a result, continuing education is absolutely necessary in order to succeed in today's sports organizations. By combining a diverse group of participants, top business school faculty and leading sports administrators from around the country SMI provides a unique educational experience that isn't found anywhere in the industry. We hope that you take advantage of this one-of-a-kind program.
Sincerely,
The Sports Management Institute Executive Committee
Executive Committee
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Sports Management Institute Executive Committee Chair University of Georgia
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University of Notre Dame |
University of North Carolina |
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University of Southern California |
University of Michigan |
University of Texas - Austin |
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David Muia University of Georgia |
John Blanchard University of North Carolina |
Steve Lopes, Ed.D. Sports Management Institute Executive Director University of Southern California
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Jim Fraleigh University of Notre Dame |
Marty Bodnar University of Michigan |
Butch Worley University of Texas |
Webmaster Daryl Lundy please e-mail questions or comments to dlundy@usc.edu